Entries by ripcor79

4 Reasons to Write a Book

I tell people I’m a writer and ­– most of the time – their immediate reaction is, “Wow. Someday I want to write a book.” They have a glamorized version of what it means to actually be a writer. Here’s a secret for your eyes only: you write. That’s it. Well, okay, maybe not quite. […]

Read when you’ve lost that loving feeling

Cue the Everly Brothers. Or, my favorite, Hall & Oates version of “You’ve Lost that Loving Feeling.” Picture Goose and Maverick lamenting their lost love. Yes, lost love is tough to get through (hugs). We’ve all been there. But the love I’m talking about is the one you’ve lost for your blog. Remember when you […]

5 Reasons Retreating is Great

Last week, the first BlogBuster Retreat was held with the goal of planning a full year’s worth of posts and writing the first months worth — for all those who attended. Seemed like a tall order even as I insisted it could be done. We held the event at the gorgeous Frederick Inn Bed & Breakfast […]

3 Ways to Generate Content for a Blog Post Plan B

It’s one hour before your blog is supposed to be published and your kid just spiked a fever. You’re in a panic. Instead of poking around WordPress, you find yourself sitting in the doctor’s waiting room, worrying about your sick child. Underneath your parental worries, you feel anxious about missing a post. (Why? Because you […]

5 Must-Haves in Your Blog Editorial Calendar

Some people are natural planners; others aren’t. Those who consistently write and publish compelling blog posts tend to be planners. They use something called an “editorial calendar” to plan what they want to say and when. Before you undertake this step, you’ll want to answer three important questions about your blogging goals. One: Monthly themes […]

3 Questions to Ask Yourself before Starting a Blog

We’ve all heard that blogging would be helpful for growing our audience and increasing the number of eyeballs looking at our website. It makes sense that we’d want a piece of this action so we decide to jump into the blogosphere. Why? you may ask. The statistics undeniably support business blogging: Once you write 21-54 […]

Why you should care about categories and tags

I’m often asked about the difference between and benefits of using categories and tags for blog posts. For the record, categories and tags are not interchangeable. A blog I followed used tags as categories and vice-versa. This made finding their older posts virtually impossible and actually hurt their search engine optimization (SEO). One of the […]

6 writing hacks you need to know

Simplicity is the ultimate sophistication. ~ Leonardo da Vinci At Ripcord Communications, we love to simplify your life – and your writing. After all, they do go hand-in-hand.  That’s why we offer tips to not only make you a writing superstar but to attract new clients, and grow your business. Today we will go through […]

3 Easy Steps to Connect With Your Audience

You may have already conquered the important question of who your ideal clients are and that’s great. But now you need to ask yourself, what is the best way to connect with them?  So stop, drop and roll – oops, no fires here – we mean, listen, relate and formulate – formulate a good plan, […]