Continuing from my last post on The Curse of Knowledge, today we’ll talk about the notion of making your writing ‘sticky.’ No, I’m not talking about saltwater taffy or cinnamon buns (although, YUM). The stickiness of ideas makes what you have to say resonate with your ideal clients.
Ideas that stick with your clients work like velcro and stay with them long after your conversation has ended. You know you’ve hit the mark when the next time you meet or chat, your client says, “I’ve been thinking about what you wrote.” Bazinga!
http://deborahkevin.com/wp-content/uploads/2018/01/bazinga.jpg600600Deborah Kevinhttp://deborahkevin.com/wp-content/uploads/2017/06/DeborahKevin_primary.pngDeborah Kevin2018-01-18 10:23:042018-01-21 12:23:45How to make your posts "sticky"