I believe in the power of blogging for our businesses because it helps us get clear on our value proposition while serving our ideal clients. Some people worry about “giving too much away for free.” And, although I’m not advocating that you give the farm away, I do...
If you’re in business, you ought to be blogging. The statistics alone are a great reason but the best reason of all is to serve your ideal clients. I know many business owners who don’t blog consistently or with a vision as to why they’re spending the time to write,...
I’ve written extensively over the years about why you ought to be blogging as part of your business marketing. Yet many of you still aren’t doing it with consistency, employing what I term the “spaghetti approach” to publishing content. Let me convince you why it’s...
I believe in the power of blogging for our businesses because it helps us get clear on our value proposition while serving our ideal clients. Some people worry about “giving too much away for free.” And, although I’m not advocating that you give the farm away, I do...
Perhaps you’ve heard somewhere that, as an entrepreneur, you ought to write a book. But you’re busy meeting clients, marketing your business, speaking, creating, and serving. How the heck do you find the time to write a book? And publish? That feels overwhelming....