5 Must-Haves in Your Blog Editorial Calendar

5 Must-Haves in Your Blog Editorial Calendar

Some people are natural planners; others aren’t. Those who consistently write and publish compelling blog posts tend to be planners. They use something called an “editorial calendar” to plan what they want to say and when. Before you undertake this step, you’ll want...
Why you should care about categories and tags

Why you should care about categories and tags

I’m often asked about the difference between and benefits of using categories and tags for blog posts. For the record, categories and tags are not interchangeable. A blog I followed used tags as categories and vice-versa. This made finding their older posts virtually...