by Deborah Kevin | Mar 18, 2019 | Blogging
I believe in the power of blogging for our businesses because it helps us get clear on our value proposition while serving our ideal clients. Some people worry about “giving too much away for free.” And, although I’m not advocating that you give the farm away, I do...
by Deborah Kevin | Aug 3, 2017 | Blogging
Some people are natural planners; others aren’t. Those who consistently write and publish compelling blog posts tend to be planners. They use something called an “editorial calendar” to plan what they want to say and when. Before you undertake this step, you’ll want...
by Deborah Kevin | Jul 20, 2017 | Blogging
I’m often asked about the difference between and benefits of using categories and tags for blog posts. For the record, categories and tags are not interchangeable. A blog I followed used tags as categories and vice-versa. This made finding their older posts virtually...
